Demo reels are the most important asset you have when it comes to getting hired as a freelancer. Why? Well, a demo reel is basically just a collection of your best work and your favorite work. I include "favorite work," because, while it's dope that you've done a bunch of corporate work and weddings, but what have you done that looks badass AND is your own creative work? Why not show it off a little? So, demo reels are not only for filmmakers. Photographers, architects, dancers, athletes, and actors all use demo reels when applying for new gigs. If you watch any sporting event on TV you will see what's known as a "highlight" reel, which shows the best plays that were made in the game, as well as highlight reels of the best players and their achievements. While these aren't "demo reels" specifically, they do the same thing; they highlight the best footage of the best parts of the game. The person who EDITS all of those highlight reels, which I've done a few myself, can then use those videos IN their demo reel, to show that they are capable of editing short form digital content, and THAT is what gets you hired by ESPN. For musicians, this is essentially what your EPK, or Electronic Press Kit, is. It's a collection of your best work that is used to pitch your band to potential management, labels, sponsors, etc. If you need someone to make your highlight reel/demo reel you can definitely reach out to either myself, or you can look on for some incredible freelancers. If you'd like to check out Upwork, shoot me an email at

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